It should be said that a "foreign" of water purifiers has come to China to cause huge social repercussions, and gradually evolved cost soil instead of imports. "Domestic brands" are firmly in the domestic market, and there are many reasons to support them. Why is the water purifier still a sunrise industry in China for 20 years? Why is the profit space of 500 billion yuan in the future recognized by experts as the next air-conditioning industry?
The water purifier was originally developed from the United States. The new revolution in the drinking water industry in the United States has re-recognized the seriousness of drinking water pollution. Drinking healthy and clean water is the basic pursuit of life.
Water pollution is irreversible, terminal drinking water crisis emerges
Global water pollution is obvious to all. China's water pollution is even more shocking. This year, China’s Ministry of Land and Resources has published a groundwater report for six years, warning the world that there is no groundwater in North China.
Do not say that the word "profit" is indifferent to the environment, and even destroy resources as a treatment method. Water pollution is irreversible and human beings suffer. The diseases in the contaminated areas are frequent, and the cancer village has become a new disease in China. The malignant diseases caused by water pollution have the characteristics of long incubation period and slow spread of pathogens.
80% of the world's diseases are caused by water pollution. In the face of the drinking water environment crisis, if the recovery of integrated governance takes time, then the water purifier will undoubtedly save the safety expectations of terminal drinking water.
Traditional drinking water "dark side" exposure water purifier brings a healthy dawn
Let me talk about tap water first. Since humanity entered the era of civilization, the way to obtain water resources has always relied on itself. To the development of science and technology brought about water treatment technology, tap water began to become the main water supply in the city, and the more and more water pipes, the longer the construction. The tap water treatment technology can meet the water for human life, and the lack of water for human health can not be met. Residual chlorine hazards, pipeline pollution, scales are always a hidden danger in people's pursuit of health.
Let's talk about bottled water. The rise of bottled water has caused a certain degree of impact on tap water. Similarly, the bottled water that is accepted by people because of the “unsanitary†tap water is in crisis due to the industry and the product itself. “Black Heart Barrelâ€, “Black Heart Water†and “Secondary Pollution†have made the development of the bottled water market begin to decline. The water quality door exposed this year has pushed the problems faced by bottles of water and bottled water to the cusp.
In the environment where tap water and bottled water have been lost, the water purifier has sprung up everywhere, carrying high-precision physical purification technology. The terms such as adsorption, filtration, disinfection and mineralization have created a new era of terminal drinking water health. At least, with a water purifier, it is really possible to give the terminal a “purification processâ€.
Healthy living, high standards, health awareness is improving
With the improvement of the living standards of our citizens and the mutual influence of international culture and economy, the living standards of our citizens have gradually improved. From the pursuit of food and clothing, to enjoy life. Most people are pursuing a higher quality of life and a call for health.
Pay close attention to the fact that in recent years, major TV stations have programs such as health and health, fostering health awareness and advocating universal health. When natural resources cannot meet their own health needs, people hope to use external forces to help them get a better healthy environment and body and mind.
The water purifier is one of the "external forces". Purify the filter element to help the public to re-purify the drinking water of the terminal, and strive to meet the standard of “healthy water†required by the human body – this is the common perception and expectation of many consumers on the water purifier. Therefore, the water purifier market can continue to be popular, and it has been stationed in major home appliances stores for several years, and has become the focus of attention in the category of “water appliancesâ€.
Today, water purifiers have a market share of 70% and 80% in countries such as Europe and the United States, compared with only 3% in China. As far as China's existing more than 3,000 Canadian companies engaged in the water purification industry, 3% of the market share not only represents this attractive market profit, but also represents cruel competition.
The above three points can be known that the development of water purifiers in China is necessary and inevitable. China's water purifier industry still needs time to precipitate and complete brand industrialization.
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