Three "Super TVs" who claim that domestic male Internet TVs are trapped

The battle of home-made mobile phones has taken off one after another, and the domestic Internet TVs have begun to smash each other. In recent years, the development speed of domestic mobile phones is fast, but the indisputable fact is that mobile phones are highly homogenized in design, function, and experience. Although innovative but epoch-making products are difficult to appear, even more frightening is that marketing strategies are based on millet. Internet mobile phone as a teacher, no matter how innovative marketing strategy, there is only one goal - fried!

Quite interestingly, this marketing strategy is spreading to the Internet TV market.

On March 18th, the Konka T60 Super TV was released on schedule, but just after three hours, LeTV TV official Micro began to use the term “Super TV” to start Konka TV: imitating LeEco, with no content, not enough ecology.

After just four hours, the television industry's big brother @ Konka TV official micro-back brother @ LeTV: The word super TV I have long ago, the content is not only a video resource, the ecology is not only cooperation. It also expressed the determination of Konka to look forward.

However, this is not the climax part! Just after one day, the cool TV that was independently developed from Skyworth TV has a very sensitive sense of smell. It began to build up its new products to be released on April 1 and started to broadcast TVs @ LeTV and @ Konka.

Summary one:

Judging from the reflection of the three companies, LeTV started with Internet videos and did have the keen sense of Internet companies. In fact, this can be seen as one of the ecological chains of television. It can seize hot spots for its use, and of course it can also be used. This quick-reaction thinking uses listening to user needs to quickly adjust, improve, and make progress.

However, LeTV has obviously underestimated the ability of two big brothers to make products under the thinking of the people of the Internet. @Cool TV and @KONKA TV not only responded quickly, but also increased their popularity in each other. The level of Internet hype is not Falling into the wind.

The cool new TV products that were only launched on April 1st were even better at the Internet giant's flagship and faster response time. The ability to use Internet thinking to make products was clearly evident. The popularity of internet products is so high, and it is related to the market's adaptability to users' needs. As a user can not just look at the excitement, but also depends on the speculation, marketing, each product in the business warfare of the ability to comprehend, and adjustment capabilities, the final course, or to return to the product:

Summary II:

We analyzed the results of an Internet TV competition with the micro-analysis of @CoolTV, which is independent from Skyworth.

"Super" is just another TV. I am more than just a TV.

This sentence is clearly aimed at "LTV TV", the first half of the sentence inevitably stressed the advantages of traditional TV companies. After the friends of home appliance stores know that we think of a single TV that the picture quality is good, but in the store to put a few TV together, you can compare that picture better. Xiao Bian, though professional, still doesn't want to use professional vocabulary to tell everyone about the screen. In short, from the store to the company, the effectiveness of the screen display is really not comparable to Internet companies. Although they also claim that their panels come from well-known companies in South Korea or Japan, it can be seen that the screen is also grading. Of course, in the screen tuning technology, traditional enterprises have more advantages.

The phrase "stops" in the latter part of the sentence is pun, but there is obviously one layer of meaning in saying that he is not only a big brother of traditional television, but also has the agile advantage that younger brothers have. It does not stop there.

However, Xiao Bian thinks that traditional TV manufacturers do not do offline sales, but they will not help their products in the store. @ Konka TV @ Cool TV put two experience can always be better than to open a few more experience shop Well, the advantage of this offline return line is also terrible.

Again, the "first" is nothing more than a mobile phone, and it is like playing a mobile phone like a mobile phone.

This sentence is clearly @Keep open TV for @ Konka TV, with the two products that traditional TV started, both entered the smart TV field very early, understanding of mobile phones should be very deep, seamless integration of mobile phones and television, various All are under development. How much more can @CoolTV be ahead of @KONKA TV @ LeTV? It is worth watching. However, looking back in 2014, Coocaa launched the A55 with Huawei's glory. One of the main selling points was to play TV as a mobile phone, which was well received by young people and also won awards in the international industry. The cool new product on April 1 will surely rise to a higher level in this area.

Then "Cattle B", I can give you whatever you want.

@Cool to open TV, the last sentence, listening really is very real, "never the cows are the past" when it comes to ideas, to say that the cows made by TV, who do not know "Hisense" and "Skyworth", @ cool open TV but from "Skyworth" is independent. Did you think about feelings in the past? Looking at the future, what is the current user experience? Still the most important thing is to do "now".

Finally, we advise three companies that Internet thinking is profitable and that marketing hype is indispensable. However, it is still necessary to use the advantages of the Internet to tap user needs, quickly change product disadvantages, and produce a product that satisfies the user experience. This is the so-called Healthy ecological chain, additional profitable means can become possible!

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