Solid-state drives want to accelerate the popularity has to cut prices

According to reports, Kingston Asia Pacific sales vice president Scott Chen recently said that if the difference between solid-state drives and traditional hard drives is reduced from the current 40% to 20%, solid-state drives will be further popularized.

Chen Siqi said that the current price of 1GB NAND flash memory is 2.50 US dollars. If this price can be reduced to less than 1 US dollar, the popularity of SSDs will increase rapidly.

Starting from the beginning of this year, the price of NAND flash memory chips has begun to decline, which allows SSDs to be sold at “slightly lower” prices, thereby stimulating consumer buying desires. Chen Sijun revealed that the average price of the Kingston 30GB SSD has been reduced to NT$2,999 (US$94).

According to the August report released by market research company iSuppli, the price per GB NAND flash chip needs to be reduced by 0.4 US dollars to enable SSDs to be closer in price to mechanical hard drives and thus more competitive.