According to reports, Oaks air conditioners have achieved fruitful results during this year's Jingdong 618 cool and cool promotion, only completed 150,000 sets of sales between June 1st and June 18th! It grew by 127% year-on-year. Such impressive results have nothing to do with the research on brand penetration in recent years.
Among the purchasers of Oaks air conditioners, the proportion of consumers after 90s is close to 45%, and about 80% after 80. Based on such a crowded cognition, Oaks has made efforts in various aspects such as product, sales, after-sales, small Austrian IP, and brand, which has deepened the youthfulness and sentiment of Oaks' overall brand tonality. In the end, let the brand enter the hearts of young consumers, and enhance the bonding between users and brands.
“Quiet and beautiful, no good timeâ€
According to Oaks Air Conditioning, they will pre-sell the new value of Oaks's value on the August 1st "Inflammation" burst: "窈窕" hangs up. From the product promotion pictures, Oaks air conditioners are pursuing higher and higher appearances.
The appearance of “窈窕†adopts an integrated water wave texture panel, and the faint water ripple on the panel reveals elegant and simple temperament, which is very durable. Minimalism + thin design = less is more, low-key, introverted tonality with a variety of modern style home furnishings, furniture are suitable.
In the era of smart home, do your best to make you "lazy" home
"窈窕" knows you better than a slogan. When designing this air conditioner, Oaks engineers have carefully considered it for us. When I arrive home in the summer, who doesn't want to get rid of the heat, "窈窕" can cool quickly in 30 seconds, just pour a glass of water, the air is coming. Up to 27.4 square meters of evaporator heat exchange area in the internal machine, the larger the area, the faster the cooling, the air volume of 650 cubic meters per hour, improve the heat exchange efficiency, let the room temperature reach the specified temperature faster, and bring all kinds of hardware to match A more comfortable consumer experience. (Note: The heat exchange area is 27.4 square meters and the air volume of 650 cubic meters per hour is limited to 1.5 models)
"窈窕" knows your feelings better, and you know the number of gifts. Through the analysis of the air flow field, the bipolar air guiding mode is created, the wind is more intelligent, and the cold air is covered from the top to the bottom; in the heating mode, the hot air is swung up from the ground, and the foot is cold and the whole body is refreshed.
"窈窕" smart air conditioner knows you better, thanks to the exclusive APP Aux A+, we can open the remote control home air conditioner before leaving work, enter the door to enjoy the cool; you can also set the automatic shutdown from home, saving every 0.1 degrees. Move your fingers, smash a thousand miles, smart is not the case!
On August 1st, Oaks Air Conditioning launched a pre-sale new value in Jingdong
Oaks will refer to this air conditioner as a "窈窕" girl, I hope she will understand you, be careful and careful, and share your good time with you! At present, this model will be launched on the Jingdong platform on August 1 to open the pre-sale, 1.5 only 2999 yuan, August 1st in advance, an affordable price reduction of 100 yuan. For more information on “窈窕†hang up, please refer to the following link: https://item.jd.com/8029960.html
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